After winning Aldi’s Next Big Thing, Tony saw their British-made, Greek-inspired charcuterie rise to fame. Now, their selection of air-dried meats, including their best selling Salami Gift Set, will be available on QVC, allowing shoppers across the UK to experience the rich flavors of their products from the comfort of their homes.

Tony’s passion for authentic, traditionally cured meats is deeply rooted in his Greek Cypriot upbringing, and it’s this dedication to quality and provenance that sets The Greek Farmer apart.

The business operates from Langley Hill Farm in Hertfordshire, where Tony  continues to handcraft each product using traditional Greek smoking methods, a technique passed down through generations. Their commitment to using only the finest free-range British pork and beef has helped them carve a niche as the only Greek-style charcuterie producer in the UK.

In an exclusive appearance on QVC, Tony will showcase the range of premium meats, offering viewers a chance to learn more about the production process, the traditional Greek methods they use, and how each product is carefully crafted to deliver an authentic taste experience. This is a unique opportunity for customers to ask questions, discover more about the brand’s journey, and purchase the charcuterie direct from the show.

The QVC launch of The Greek Farmer’s charcuterie range is not just about great food—it’s a celebration of family, tradition, and the entrepreneurial spirit. From a small farm in Hertfordshire to the screens of QVC, The Greek Farmer is proving that passion and hard work can take a brand to new heights, one delicious slice at a time.

Tune in to QVC for the chance to bring a taste of traditional Greek charcuterie into your home and experience the flavors that have been years in the making.